2014年4月6日 星期日

EVERYTHING is ART / ART is EVERYWHERE - Little Thunder x Nike Free SU14

Location: 76A Fa Yuen Street / 23885402

NIKE FREE SU14 Collection held a exhibition in Mong Kong Nike Shop and invited some of Hong Kong local artist for promoting their new products. At this time, Nike invited Little Thunder, who's a famous Hong Kong local art artist to have her art piece on the theme of Nike Free. Little Thunder create a BIG drawing of 'Freedom is Free' for Nike.

We can see that recently many companies like to invite some art artist for co-operation, in the case of Little Thunder, Free Calls & Messages apps - LINE some co-operation with LT to have some new stickers (showed below). Beside of LINE, Shu Uemura also found Little Thunder for a art jamming. And the video is show below. ENJOY!




LINE Stickers X Little Thunder


shu uemura x Little Thunder

Ref:
Little Thunder's Instagram - littlethunder

2014年4月5日 星期六

ANNOYING AS HELLLLLLL!

Anyone got the same situation? .\_/.

Location: Facebook 

Details: We know there are two kind of retailing format: On-site and Off-site. As the usage of Internet is increasing sharping also the increasing number of people are widely used of Social Network,  Facebook, Instagram, Twitter, Google+ etc. Many company/retailers will mainly use the Internet Platform as their promotion strategy. 

Heres come a NEW promotional tools as i saw it in Facebook recently.

The online shop 'TAG' their friends in the picture of the products. As we know, if we was tagged by someone, the common friend you have in Facebook can see those picture. It means the 'product' which tagged to a person who got 1000 friends in Facebook, and it is possible that the 1000 people can see the product. It is a VERY ANNOYING way for promoting. Please STOP!



2014年4月4日 星期五

(Food x Fashion) ANNA SUI x LAB MADE ice cream

Another example of ICE-CREAM X FASHION! (ref. to 27.3.2014 Initial Ice-Cream Store)

Location: Tsim Sha Tsui Lab Made


Detail: Many promotions make use of ice-cream to attract the customers. As introduce before, Initial has introduced the tear tasted ice-cream. It seems that this is not a big news for a promotion. But now, Anna Sui is going to cooperate with Lab Made to introduce a special ice-cream. Lab Made is a well known ice cream store, which creates a lot of special tasted ice-cream, for example the custard bread, glutinous rice balls… This time, Lab Made will create four purple colored ice-creams for Anna Sui. Although the taste of them is not yet known by the other, it is still very attractive to try them all. This promotion will last from 8 April to 21April. Don’t miss this special ice-cream by Lab Made and Anna Sui!



Ref: 
Lab-Made
https://www.facebook.com/LabMadeHK
I.T. Official Page
https://www.facebook.com/I.Ttheofficialpage

2014年4月1日 星期二

OMG! Spider Man came to Tsim Sha Tsui!

I AM NOT KIDDING! SPIDER MAN IN HONG KONG NOW!


Location: Tsim Sha Tsui Harbor City

Event: Promotion of Spider Man



To promote the movie of Spider Man, recently there is a large Spider Man Figure outside Harbor City. Figure is not a new thing for promotion, but the most interesting part of this promotion is a action stunt performance in the plaza. The "Hong Kong Stuntman Association" will stage a Spider Man drama. It will last for five minutes, with an exciting performance. In addition to the sensational performances, this will also be the official debut of a Spider Man costume performance in Hong Kong. This performance attracts many passed by to stop and watch it. Although some of them may not like the movie of Spider Man, the citizens will still attract by this promotion. If you are big fan of Spider Man, don’t miss this figure!


2014年3月29日 星期六

HUGEEEEEEEEEEEEEEEE Shoe Model


Share and Comment if you have seen such great promotion model in da street :p

Location: Dr. Martens store


Details: Every day we will use Facebook to look for different special news. Recently, there was a photo about one of the stop design of Dr. Martens on Facebook. In the photo, there are some 3D shoes on the wall of that shop. It can attract passers by and increase the flow of the shop. This shop is located overseas, and this will not happen in Hong Kong. The area of each store is too small to create a attractive promotion design.


2014年3月27日 星期四

have you even went to Outerspace shopping?

Location: Causeway Bay Uniqlo


Detail: The flagship store of Uniqlo has opened for long time. This high accessibility location always attracts many people to go shopping. One the interesting store design of the store is the corner of T-shirt, which is made of aluminum. This corner is different from the other part of the store and makes people feel like outer space. This special design is innovative when compare with the others of Uniqlo stores. When you are free, go and take a look. And don’t forget to go to the Muji Café, which is next to the store!


2014年3月26日 星期三

Wall of 'Chocolate'

Location: The One Chocoolate


Detail: When you go to The One, you will attract by the chocolate wall of Chocoolate. Actually, this chocolate wall is full of lighting boxes. But due to the light pollution, the brand had changed them to other format. This chocolate wall is good representative of the brand and well describes the brand, Chocoolate.  Many people would like to take photo in front of the wall. This make the wall become a good promotion of the brand.